Wildfire Resiliency Design Contest — Official Rules

Trees on Fire Apparel Wildfire Resiliency Design Contest

Trees on Fire Apparel is proud to present the Wildfire Resiliency Design Contest, an initiative created to showcase the resilience demonstrated by wildfire professionals, wildfire-affected communities, and individuals personally impacted by wildfire.

We invite Canadian artists and designers to create an original graphic that reflects the power of resilience through themes such as mental health, inner strength, recovery, endurance, hope, and peer support that will be featured on a future item with Trees on Fire Apparel.

The winning artwork will become the centrepiece of an upcoming casual apparel line sold through www.treesonfireapparel.com. For every item featuring the winning design that is sold, $5 CAD will be donated to an organization supporting the wildfire community, selected in collaboration with the winning artist.

1. How to Enter: Round 1

  • Submission: Entries must be submitted by direct message (DM) to the official Trees on Fire Apparel Facebook page or Instagram account. Each participant may submit one (1) entry, regardless of platform. Entries submitted by any other method will not be considered.
  • Eligibility: The contest is open to legal residents of Canada who have reached the age of majority in their province or territory of residence at the time of entry. No purchase is necessary to enter.
  • Submission Window: Round 1 opens Nov. 16, 2026, at 0600 hrs Pacific Time and closes Nov. 29, 2026, at 2300 hrs Pacific Time.
  • Artwork and Artist Statement: Each entry via direct message on the official Trees on Fire Apparel Facebook or Instagram account must include:
    • a digital submission of the artist’s original artwork; and
    • a brief artist statement of 100 to 250 words describing the story, inspiration, and personal meaning behind the design.
  • Finalist Artwork: From the submissions, up to six finalists will be asked to provide production-ready artwork in SVG format or a high-resolution PNG or JPEG file suitable for apparel printing. Trees on Fire Apparel may request an alternate file format or higher-resolution version if required to determine whether the design can be reproduced effectively.

2. Judging and Public Voting: Round 2

  • Finalist Selection: The Trees on Fire Apparel team will review eligible submissions and select up to six finalist designs based on:
    • connection to the contest theme;
    • originality;
    • visual impact; and
    • suitability for apparel production.
  • Simultaneous Release: Finalist designs will be published simultaneously on the official Trees on Fire Apparel Facebook page at 1800 hrs (6:00 p.m.) Pacific Time on Nov. 30, 2026, providing equal initial exposure for each finalist.
  • Public Voting Window: Voting will take place through the official Facebook voting post from Nov. 30, 2026, at 1800 hrs (6:00 p.m.) Pacific Time until Dec. 13, 2026, at 2300 hrs Pacific Time.
  • Scoring: Eligible Facebook reactions to each finalist design will be counted as follows:
    • Like, Care, or Love: 1 point
    • All other reactions: 0 points
  • Voting Integrity: Trees on Fire Apparel reserves the right to exclude reactions reasonably determined to result from automated activity, purchased engagement, fraudulent accounts, or other attempts to artificially manipulate voting.
  • Winner: The finalist receiving the highest total number of eligible points at the close of voting will be declared the winner. In the event of a tie, the Trees on Fire Apparel team will select the winning design from among the tied finalists.

Contest dates and times may be adjusted if necessary. Any changes will be announced through the official Trees on Fire Apparel Facebook page.

3. Prize and Community Impact

  • $250 CAD Cash Prize: The winning artist will receive a $250 CAD cash prize, paid by Interac e-Transfer.
  • Community Organization: Trees on Fire Apparel will work with the winning artist to identify an appropriate organization supporting wildfire professionals, wildfire-affected communities, mental health, recovery, or related wildfire-community needs. Trees on Fire Apparel retains final approval of the selected organization.
  • $5 From Every Item Sold: For every item featuring the winning design that is sold and not subsequently returned or refunded, $5 CAD will be donated to the selected organization.
  • Apparel Feature: The winning design will be featured on casual apparel, such as T-shirts and hoodies, sold through www.treesonfireapparel.com.
  • Artist Recognition: The winning artist will receive public recognition and creator attribution as the original creator of the design.

4. Design Requirements and Production Guidelines

  • Theme: Submitted designs must reflect resilience of the wildfire community. This may include experiences or themes related to:
    • wildfire professionals and support personnel;
    • individuals, families, or communities affected by wildfire;
    • mental health and psychological recovery;
    • inner strength and endurance;
    • hope and rebuilding; or
    • teamwork, connection, and peer support.
  • Original Work: Submitted artwork must be the participant's original creation and must not infringe the copyright, trademark, or other intellectual-property rights of another individual or organization.
  • Production Adjustments: Trees on Fire Apparel may resize, recolour, reposition, or make other reasonable technical adjustments to the winning design to ensure high-quality apparel production and printing.
  • Garment Selection and Placement: Trees on Fire Apparel will collaborate with the winning artist on garment types and design placement. Trees on Fire Apparel retains final approval over garment selection, colours, production methods, and graphic placement.

5. Content Restrictions and Disqualification

  • Prohibited Content: Entries containing hateful, racist, discriminatory, defamatory, threatening, or degrading content, or content otherwise inconsistent with the purpose and spirit of the contest, may be disqualified.
  • Contest Integrity: Trees on Fire Apparel reserves the right to disqualify an entry or participant where it reasonably determines that:
    • these Official Rules have been violated;
    • an entry may infringe the rights of another person or organization;
    • voting or participation has been manipulated; or
    • the integrity or fair administration of the contest has otherwise been compromised.

6. Intellectual Property and Use of Artwork

  • Non-Winning Entries: Artists retain ownership and copyright in all non-winning designs.
  • Permission During the Contest: By entering, participants grant Trees on Fire Apparel a non-exclusive, royalty-free licence to reproduce, publish, and display their submitted artwork solely for the purposes of administering, judging, conducting, and promoting the contest, including displaying finalist artwork during public voting. Ownership of non-winning artwork remains with the artist.
  • Winning Design: As a condition of receiving the prize, the winning artist will be required to complete any documentation reasonably required to transfer ownership and copyright in the winning design to Trees on Fire Apparel. Upon completion of the required documentation and payment of the $250 CAD prize, ownership and copyright in the winning design will be assigned to Trees on Fire Apparel.
  • Rights to the Winning Design: Trees on Fire Apparel will have the exclusive right to reproduce, adapt, modify, print, display, market, promote, distribute, and sell products incorporating the winning design through its website and other retail or promotional channels, without additional compensation to the artist.
  • Artist Credit: The winning artist will receive public recognition and creator attribution as the original creator of the design. By entering, the artist grants Trees on Fire Apparel permission to use their name, artist statement, and the story behind their work on its website and social media channels to promote the contest, the winning design, and related products.

7. Meta Disclaimer

This contest is administered solely by Trees on Fire Apparel and is not sponsored, endorsed, administered by, or associated with Meta Platforms, Inc.

By participating, entrants acknowledge that Meta has no responsibility for the administration of the contest or awarding of the prize.