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Who does your purchase support

  • Canadian Mental Health Association - Resilient Minds Training

    Resilient Minds® is dedicated to fostering resilience in wildland fire teams and services. The program aims to educate, empower, and equip wildland firefighters with the essential skills to recognize and respond to psychological injuries and trauma in the workplace. CMHA is proud to offer resources that support their growth and promote sustained psychological well-being.

  • Canadian Fallen Fire Fighter Foundation

    The Canadian Fallen Firefighters Foundation is a registered, non-profit charitable corporation, governed by a Board of Directors composed of member of the Canadian Fire Service and other interested Canadians dedicated to honouring Canada's fallen firefighters.

About Us

Our Mission

Trees on Fire Apparel is driven by a passion for the Wildfire Community and a commitment to mental health. Created to support wildfire professionals, affected communities, and others impacted by wildfires, we strive to ensure everyone has access to the mental health resources they deserve.

Every purchase directly supports this important cause, helping to provide resources, raise awareness, and foster resilience within the wildfire community.

Together, we can spark change.

Co Founder

Mathew Christie

Mathew's passion for the wildfire community comes from more than 20 years of wildfire experience in operational and support roles.

Co Founder

Craig Brown

A passionate member of the wildfire community who has supported numerous challenging wildfire events.

Blog posts

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  • The 2026 Wildfire Season: The Power of Mother Nature

    The 2026 Wildfire Season: The Power of Mother N...

    July 20, 2026 I’ve been watching this wildfire season unfold, and it has been a stark, humbling reminder of just how powerful Mother Nature really is. As we pass the...

    The 2026 Wildfire Season: The Power of Mother N...

    July 20, 2026 I’ve been watching this wildfire season unfold, and it has been a stark, humbling reminder of just how powerful Mother Nature really is. As we pass the...

  • Why we started Trees on Fire: Craig's story

    Why we started Trees on Fire: Craig's story

    For the past ten years, I’ve had the privilege of supporting wildfire operations during peak seasons in non-suppression support roles. The experience has taught me volumes about community, teamwork, and...

    Why we started Trees on Fire: Craig's story

    For the past ten years, I’ve had the privilege of supporting wildfire operations during peak seasons in non-suppression support roles. The experience has taught me volumes about community, teamwork, and...

  • 22nd Canadian Fallen Firefighter Foundation Memorial Ceremony

    22nd Canadian Fallen Firefighter Foundation Mem...

    Attending the Canadian Fallen Firefighters Memorial in Ottawa is an experience that will stay with me for life. The ceremony is a powerful tribute to firefighters who have lost their...

    22nd Canadian Fallen Firefighter Foundation Mem...

    Attending the Canadian Fallen Firefighters Memorial in Ottawa is an experience that will stay with me for life. The ceremony is a powerful tribute to firefighters who have lost their...

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